Fundraising Champion Email Guide


You can use these email templates to reach out to your personal network and spread the word about your fundraiser. Just copy and paste the text below into your email client, fill in the placeholders, and add some personal flair to make it your own!


Before Pony Up for Kids

Subject: Join me in Supporting [ORGANIZATION NAME]

Hi [first_name],

I am excited to announce that I am supporting [ORGANIZATION NAME] during Pony Up for Kids by taking on the role of a fundraising champion. My fundraising will help [ORGANIZATION NAME] to [OBJECTIVE - take from the organization's story]!

[Fundraiser Story: Why are you supporting this organization? What impact has this organization had on you/your family/your friends?]

Pony Up for Kids is [EXPLAIN WHAT Pony Up for Kids IS], so join the movement by contributing to my fundraiser on October 11 and 12! Check out my fundraising page here: [LINK TO FUNDRAISING PAGE]

Thank you for supporting me and [ORGANIZATION NAME]!

Subject: I Need Your Help!

Hi [first name],

Pony Up for Kids, is only X days away. [ORGANIZATION NAME] is participating in this celebration and I want to support them on October 11 and 12. I need you help to make a difference!

Your contributions can make a big impact on supporting essential resources and training for the school district's mental health initiative in all of our schools.

Together we can [OBJECTIVE]. Visit [LINK TO FUNDRAISING PAGE] to support me and [ORGANIZATION NAME]!

Thank you!


During Pony Up for Kids

Subject: Pony Up for Kids is here - Support [ORGANIZATION NAME]

Hi [first_name],

TODAY is the day! It’s October 11 and 12, so the time to give is now. My goal is to raise $[YOUR FUNDRIASER GOAL] in support of [ORGANIZATION NAME], but I can’t reach my goal alone.

Please join me in helping [ORGANIZATION NAME] to [OBJECTIVE] by visiting my fundraising page at: [FUNDRAISING PAGE LINK].

If you’ve already donated, thank you so much for your support! I hope you’ll consider sharing my fundraising page with your friends and family on social media to get the word out about [ORGANIZATION NAME] and the difference they make to our community!

Thank you!

Subject: Only a few more hours left to give!

Hi [first_name],

Can you believe Pony Up for Kids is almost over? With [$ AMOUNT YOU’VE RAISED] already raised for [ORGANIZATION NAME], I am proud of my impact as a fundraising champion!

I am so thankful for the support of my community throughout this giving celebration - but the giving isn’t over yet! Visit my fundraising page at [FUNDRAISING PAGE LINK] and make a contribution to help me reach my goal.

You can also show your support by sharing my fundraising page with your friends and family on social media!

Thank you again!


After Pony Up for Kids

Subject: Thank you

Hi [first_name],

Thank you so much for all of your support during Pony Up for Kids. Because of you, I was able to raise $[AMOUNT THAT YOU RAISED] for [ORGANIZATION NAME]! Together, we made a difference in the lives of [THOSE SERVED BY ORGANIZATION].

You rock!